Inside the Cafe: @Maximosis Interview

(Conducted by @TrueGodImmortal)

One of the biggest proponents of success is positive energy. Today, I sit and pick the brain of a guy who embodies positive energy, Maximosis. I've known of Max for quite sometime now, and we've both supported each other's work and ventures for about two years now. Coming off a rocky ending while embarking on a fairly new journey, Max is candid, honest, and ready to spread love to the world. Welcome inside the café.

True: This is a long time coming. You've been making moves for a while. For the folks not in the know, you're from NY, but moved to Florida recently, correct? Why the move?
Max: I lived in NYC thirty-one years of my life, born and raised in the Bronx, but always spent a lot of time traveling through skating and music. I feel that I've planted enough seeds and got everything that I could from NYC it was time to move away, while I love the CITY. I also wanted a house, some land and property something that just wasn't realistic for me in NYC. It'll always be home I have a full team working for me in NYC but it was definitely time for the next chapter. 
True: Being in NY growing up, you had to be enriched in the hip hop culture. Who were your influences?
Max: My influences growing up as far as hip hop were not many. As a young kid, I was a huge Grand Puba and Nice & Smooth fan and through middle & high school, I was into Nas. But at the same time, I played trumpet from 9 years old till today. During middle and high school, I went to Bloomingdale House of Music on Broadway, as well as trained in Chamber, Classical and Jazz Music at The Juilliard School of Music through my teens. Hip-Hop was in my blood, but music in general, especially instrumental music had my heart. I was a big Classic Rock and jazz/blues head, so I missed out on a lot of the Mainstream hip-hop of the '90s. I graduated High School in 2000. 

True: Is there a particular album that sticks with you as far as growing up? Like the soundtrack to those years in your life?
Max: A Particular Album that really sticks with me is "JAYLIB," the collaboration between Madlib from Stones Throw and Jay Dilla. That album threw me back into the hip-hop world and it was around that time that I really started to grow up and start living on my own.
True: You were a partner in the popular B. Gold clothing line that made headlines for being worn by 50 Cent on stage at the G-Unit Summer Jam reunion. You're no longer with that brand now. Can you speak on why?
Max: B.Gold was basically myself and my former partner. It was a great run. I learned a lot about the industry, but it also helped open my eyes to all the smoke and mirrors and faking it till you make it that goes on in the fashion ,entertainment and reality TV scene. I am no longer a part of it due to creative differences. I quit my job working with a architecture and design software company because I wanted to work for myself, so to build an awesome brand then sell it to someone and go back to working for someone else just to add a few zeros to my bank account didn't seem worth it to me. Unfortunately, the way the situation was handled played out like a classic snakes in the grass story. But we live and we learn. 
True: Does that make you leery about doing business with people as you go along now?
Max: It definitely makes me be more careful. It also taught me a lot. The most important thing it taught me was that, just because somebody hangs out with you and is around you every single day,  does not mean they give a fuck about you. As well as the old saying that money changes people. I don't believe that, I just believe it unmasks them and that those intentions were always there. 
True: Now, you have the site, and The Mosis Cafe I see. How did that come about?
Max: I've been working on The Mosis Cafe for some time now. My forte has always been connecting communities, event planning, branding strategy and overall just making shit happen. "The Mosis Cafe" is a collective of brands from recording artists, production company, graphic designers and manufacturers all working together and sharing resources to push each other forward. A major lesson I learned from the fashion industry is that people pay tons of money and kiss a lot of ass for "CONNECTS." They need to be plugged in to the right person or producer to make some awesome shit happen. I did that for B.Gold for 4 years and got us featured on Black Ink, 50 Cent, Mobb Deep, Drew Barrymore, German Television, etc.. just to name a few. I can connect the dots, but in B.Gold I was in PRISON. I could not share those resources.
But now? I am a free agent and will freely connect the dots for my people from The Cafe' and Beyond. Two artist from different parts of the world can make magic? I'll introduce them, they'll make it happen, no need to kiss my ass or pack my pockets. Good work and great art will benefit us all and my goal is to make that easier and start eliminating the ass kissing and PHONIES by supporting and putting that good energy out for the ones really working.
True: I see your artist K. Burns is making some noise out here. What are your goals with him?
Max: K. Burns is my partner in Crime going back over a decade. Since his appearance on Sway in the morning, we are working on the release of his next project "A Stoner's Life," dropping in Spring 2015. In addition to a few more radio appearances and shows, we are really focusing on the performance aspect of things. We just really wanna travel and rock stages, not really looking into the "FAME" or mainstream part of things. I'm comfortable in the underground. 
True: How hard is to market a new hip hop artist in such an overcrowded industry?
Max: I think we just have to find our niche and work for what we want. A lot of artists are not sure what they want, and many want the glorified "RECORD DEAL," but don't really understand or know what a record deal is or what it means to be signed to a "MAJOR." Honestly, in most instances, it is just a big loan with a splash of fluff on top. We don't want to be the next " Hot Nigga," but rather have a steady stream of shows spanning across country and overseas over time. We are focused on our stage show entertaining and creating some long lasting music, rather than the next "HIT RECORD."
True: Now, on your team, you have some other great artists, tell us about Laura Cortez and what she has coming, as well as some of the other acts you're working with.
Max: On The Mosis Cafe Vol 1 I introduced the music aspect of the collective with our rappers. But for Volume 2, I will present the singer-song writers, like Laura Cortez, and Jaimie Lee. Both play instruments, read and write music, something i feel doesn't get as much love as it really should. As a musician myself, I really appreciate the art in all its forms. Laura is currently recording her original catalog while she has been running around London playing coffee shops and local pubs. You can expect to hear a lot more from her in this spring/summer, same with Jamie Lee. 
True: Now, you also do music. Are there any projects coming soon from you?
Max: From myself probably not till the Fall 2015/Jan. 2016. I may come out with a feature in K. Burns next project or one of the singles. But I play keys on a lot of the instrumentals of his previous projects as well as produce, but I tend to keep those talents more to myself. I will be flexing those muscles more in the future. 
True: Is it hard balancing putting out your own music while pushing a team of other artists as well?
Max: It is very hard putting out my own music,  which is why I'm focusing my energy on K. Burns and the rest of the collective as well as being available for strategy, marketing and managing all the other brands in the cafe. Over the last 2 years before I announced the collective, we've been building all the brands up to where it is at the point that the entire collective all runs on its own and I will be able to focus more on my music and finally release my own project. But I am truly excited about all the projects we are working on at the moment. We just had an art show with Cafe members The Bag Bang Theory in Early February at Brooklyn Exposure and I have another event with #PlasmaSlug and 88 Ultra at Da Bishop in Brooklyn on March 6. Its kinda crazy that from Tampa, I'm managing and orchestrating events in NYC. The internet is pretty awesome. 
True: You seem to be somewhat integrated into the skate culture. Was that something you had been in as a kid, or an interest that developed later in life?
Max: I grew up across the street from Mullaly Skate Park in the Bronx. Its a huge BMX park but rollerbladers and skateboarders hang out there. I spent every single day there growing up, started my own Wheel/T-shirt brand in 2001-2003, toured the 48 of 50 states. It grew to the point where pretty much the pros we looked up to ended up looking up to us and now we all cool! I still skate,  but I'm 32 years old now, I don't risk myself like I did as a kid but still have fun. 
True: You and I are both fathers. How has being a father impacted your life and way of thinking?
Max: Being a father made me grow the hell up and look at things more realistically. My daughter is 9 going on 10 years old. Being responsible for another life is no joke and seeing my daughter grow before my eyes makes me appreciate what I have and work that much harder to make sure she has more than I did. It truly humbles you, this fatherhood thing. I learned to accept the fact that it ain't all about me and that there is a bigger picture, so I work even harder to try to give my daughter what every father wants to give their daughter. The WORLD (Interviewer's Note: This is absolutely correct).
True: For 2015, what are your goals?
Max: For 2015, my goals are to release "A Stoner's Life," throw at least 4 more events so my friends can sell their art and work without getting ripped off by some of the many CULTURE VULTURES we have running around our scenes, and rinse and repeat. 
True: Final question, what do you want your legacy to be when it's all said and done?
Max: When it's all done, I want to put out as much good energy and love out there as I can. Hopefully, in turn, some of the people who I helped will do the same for someone else and keep that cycle going. I truly do believe that you get back what you put in and I just wanna put out as much good as I possibly can for us all. Our people need it. 


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